Said Baaghil is the Unconventional Branding and Marketing adviser whose out of the box ideas ignite companies to rethink how to reach their target audience and build sustainable Brands. His expertise, however, are not for the faint-hearted. His clientele consists of CEOs, CMOs of leading organizations who are bold enough to be strikingly different from their competitors by breaking the chains of traditional patterns, evolving their business and as a result, creating brands that dominate the category
Known as the man who ‘Evolves Business’. Baaghil is able to effortlessly dive into the heart and mind of the brand and chart out a new innovative course to optimize opportunities. He views the Brand as a human being. He believes the brand cannot live, if it is not fulfilled and that the customers should experience the brand’s promise every day. According to him, well-built Brands are timeless which is why companies trust Baaghil for his in-depth knowledge of the science of brands and his ability to create marketing strategies that attains continuous growth
Create your space
Said Baaghil’s advisory is about ‘Creating’ the ‘Space’ that brings great values to prospects and partners alike, by providing the key benefit that makes organizations triumphant no matter what their size may be. He advises on creating unconventional things that are a new trend in the market or advises on evolving current offerings that result in market leadership
What is ‘Create Your Space’?
It is the strategy that helps Businesses capture their own Category away from the cut-throat competition through sets of values they create and eventually own in the minds of their target segments. Whether it’s an existing Category or creating Sub-categories, certain values can change the life of the Category itself and the relevant Brand becomes the Category leader. To users or consumers it’s all the same, Category comes before the Brand and for Brands to own the Category, their values must evolve